Visual Communication - Bachelors

Kindred Picnic Club

Kindred Picnic Club is inspired by the belief that every person is a kindred soul you have yet to meet. The picnic events are designed to create a community that gathers weekly in nature at parks around Brisbane, aiming to foster spaces for genuine, quality connections. For this project, the branding was developed to reflect Kindred's core values of connection, generosity, and inclusivity. Key deliverables included a thoughtfully designed logo, social media page, conversation cards, and event merchandise that foster meaningful interactions. Each element supports Kindred's mission of building a welcoming community through low-cost, nature-based events in Brisbane parks.

Logo variations

colour identity

Illustration assets

Social media campaign

Instagram @kindred.picnicclub

@KINDRED.PICNICCLUB ON INSTAGRAM

Merchandise design

KINDRED Picnic CLub t-shirt

KINDRED Picnic CLub tote

kindred conversations – 55 conversation cards

Sticker designs

collected at each picnic event

project showreel

Arelle Reginato

Arelle Reginato is a Visual Communication graduate with a passion for typography, layout design, branding, and illustration. She is dedicated to contributing designs that make a positive and meaningful impact. Arelle's ability to problem-solve and bring fresh ideas to briefs has shaped her into a creative thinker, while her graceful, organic style reflects her attention to detail. Eager to continue learning and collaborating, Arelle looks forward to growing her design practice and contributing to projects in the future.