Visual Communication - Bachelors

Colour Quest

Colour Quest is a unique and innovative project that is designed to be an imaginative journey where children are immersed in the vibrant world of colour, where learning becomes an adventure. Through engaging stories, characters, and interactive activities, Colour Quest not only sparks creativity but also teaches essential painting techniques and the fundamentals of colour theory.

Project Context

Colour Quest is a unique and innovative project that is designed to be an imaginative journey where children are immersed in the vibrant world of colour, where learning becomes an adventure. Through engaging stories, characters, and interactive activities, Colour Quest not only sparks creativity but also teaches essential painting techniques and the fundamentals of colour theory. This project aims to encourage more interactive and creative practises in early education, appealing to both the curiosity and storytelling of kids.

Project Statement

A study by Yu & Nagai, 2020 emphasises the significance of art education in fostering a sense of innovation and creativity, highlighting the current lack of this integration in early education in Australia. Colour Quest is a unique and innovative project designed to take children on a journey into the world of colour. By blending storytelling, interactive characters, and activities, this project introduces children to essential painting techniques and the fundamentals of colour theory in a way that is both educational and enjoyable. It is tailored to foster creativity and stimulate curiosity, making learning an adventure.

Brand Identity

Colour Quest Book

Colour Quest is an exciting, interactive adventure designed to teach kids the magic of colours! Join Gia Green, Sky Blue, Sunny Yellow, Ruby Red, and Pip Purple on a journey through the vibrant world of colour theory. Perfect for sparking creativity. Colour Quest encourages kids to learn about colour through play, imagination, and Storytelling. Encourage your little artist!

View Digital Book Here

Pop-Ups

What makes this book truly unique is the integration of interactive pop-ups, which bring the colours to life in a tangible, dynamic way. These pop-ups engage young readers, transforming learning into a hands-on experience that captures their attention and imagination.

Promotional Posters & Stickers

Social Media

VIEW INSTAGRAM PAGE HERE

Creativity Pack

Similar to a ‘value pack’ the CREATIVITY PACK is packaging that holds the tools that kids, teachers or parents can access to further enhance the interactive experience of Colour Quest. The design is simple, with a brochure or flyer-style layout that opens up to hold each pop-up securely.

Book & Character Animations

Showreel

See the full project on behance

BEHANCE

Jasmin Barton

Jasmin Barton is an aspiring designer with a dual degree in Business Marketing and Design, seeking fresh and creative opportunities. Proficient in Adobe Creative Cloud, her skills extend across graphic design, branding, and illustration, allowing her to bring unique concepts to life. Jasmin’s goal is to blend her design expertise with her marketing knowledge, crafting visuals that not only inspire but resonate with diverse audiences.