Visual Communication - Bachelors

The Other You

"The Other You" is a project that encourages self-reflection and emotional growth, helping individuals navigate their thoughts and feelings. Through interactive elements like AR experiences, reflection prompts, and thoughtful design, it aims to create a safe space where users can explore their inner world, fostering connection and understanding in an accessible, creative way.

THE OTHER YOU

On the left is the logo for the project with the Hexcodes for the colours used.
Underneath it is a paragraph explaining the meaning behind the colour pallete of "The Other You"

On the right, it showcases the fonts used for the project, as well as a display of keywords that encompass the aesthetic of The Other You as a whole

THE STATISTICS

The image is of a poster about the mental health statistic of australians in 2021 

With 15% of them aged 16 - 85 having experienced at least some form of high psychological stress

20% of that 15% being young australians aged 16 - 34

And a study on how self reflection can help deal with mental health issues, paired with a illustration on the few methods in which we can self reflect.

THE DIGITAL EXPERIENCE

express yourself with merchandise

A photo taken of "The Other You" stickers. With the main one being stuck on a diary, symbolizing self reflection
A photo containing digital mockup merchandise for the project
From Tshirts to Tote Bags and Water Bottles
An illustration of reflection cards 
Which have prompts and a slot where the user can slot in their own piece of paper and write their responses to the prompts

Mathew Ly

A visual communicator, they appreciate every day and the chance to experience something new. With a designer’s perspective, they view the world through a unique lens, constantly seeing things in a fresh and different way.