Visual Communication - Bachelors
The concept of this project is to create branding for a bakery with a strong, recognisable identity that is modern and inviting. It aims to bring people together through their common love of baked goods. The goal of this project is to create a fun and identifiable brand that can thrive in the industry and create a safe space for all bakers and sweet-tooths.
The concept of this project is to create a brand and identity for baked goods/bakery company. It looks to create a strong, recognisable identity that is modern and inviting to viewers. It aims to bring people together through their common love of baked goods. This project includes creating a brand identity, advertisement assets, a physical store, products for the store, and social media accounts. There are many existing bakeries that can be fond throughout Brisbane, so the goal of this project is to create a fun and identifiable brand that can thrive in the industry and creating a safe space for all bakers and sweet-tooths. In creating this brand concept, I chose to use a fun play on words, being TreatFairy, which is a play on the idea of having a sweet-tooth and the tooth-fairy.
Tessa Lindley is a Bachelor of Design (Visual Communication) student interested in inspiring through her modern illustration style work. Tessa has used her time studying visual communication and projects as a way to experiment and research design styles and explore many different mediums and software.