Visual Communication - Bachelors

Girls Night Out

Girls Night Out is a pre-mixed cocktail brand designed to enhance every girl’s night out with high-quality, delicious drinks. The brand emphasizes fun, quality time, and female friendship, aiming to be the go-to choice for unforgettable nights. The design project focuses on effective visual communication through packaging and motion graphics to establish a strong brand identity.

Style Guide

Colour palette

Typography

Iconography

Logo variations

Brand Product Packaging

Additional Brand Products

Coasters

Stickers

Interactive Brand Poster

Promotional Brand video

Online presence

Girls Night Out Instagram

Showreel

Girls Night Out Behance

Georgie Carpenter

Georgie is a marketing and visual communication student at Queensland University of Technology. She enjoys combining elements from both fields to create innovative and practical solutions. Georgie is dedicated to developing effective brand communications that are both creative and marketable, reflecting her passion for both marketing and design.