Visual Communication - Bachelors
My project focuses on stepping into the role of graphic designer for the London fashion label Damson Madder. I created 18 innovative design assets for Instagram, leveraging current trends and innovative graphic design techniques to aim at enhancing the brand's online presence and foster audience engagement.
Innovative social media design, particularly within the fashion industry, has always captivated me. Taking on this role for my assignment has solidified my desire to pursue this path in my design career. This project has encouraged me to think creatively and playfully, drawing on insightful competitor and trend research. I firmly believe that innovative design truly makes a difference. I recall my first-year lecture when my tutor emphasised the profound impact of “good design” compared to just “design.” As I approach graduation, I am eager to embark on a career where I can continually evolve and create work that transcends the ordinary. This Innovative Creative Content project has ignited my enthusiasm for the “good design” I aspire to contribute to the industry in the future.
Charlotte Young is an ambitious Visual Communication Design student at Queensland University of Technology, always seeking new opportunities to expand her creative skillset. Charlotte's primary areas of interest encompass graphic design, fashion, social media, and innovative creative direction.