Visual Communication - Bachelors

DreamWardrobe

DreamWardrobe is an innovative product designed to recreate the history of women's fashion combined with augmented reality (AR). This project not only aims to provide users with information about iconic styles from different historical periods but also offers an engaging, interactive experience. By scanning the QR code on the back of each collectible photo card, users will unlock an AR experience with a character dressed in the corresponding era's attire. It presents the user with the context of that era or related events, art, etc.

Phuong Thao Pham (Camie)

Let’s travel back in time

The history of women’s fashion is an endless inspiration. It has constantly changed to adapt to the social, political and economic background, from Ancient Egypt, Ancient Greece, Ancient Rome, Renaissance, Edwardian, Victorian, and so on. These photo cards with QR codes will bring you back to each era, to understand more about the context.

There will be more eras added to this collection.

cards mock-up

Ar experiment

deliverables

This brand also offers a wide selection of merchandise

Phuong Thao Pham (Camie)

As a passionate and creative visual communication designer, Camie always believes that every design must be aesthetically beautiful and serve a purpose. She is dedicated to continuously improving her skills, collaborating with diverse creative teams, and offering fresh, innovative perspectives to the design community.